Monetize any retail network with just one simple plug-in.

In-Shop.Media is a free plug-in that turns any retail outlet or network into a monetized, shopper-media channel - with zero cost, zero disruption & 100% reach.

In-Shop.Media works across your entire retail network.

  • Plug In

    Just plug into each store’s existing sound system using a basic digital media player.

  • Play

    The programmed ads & music automatically play. The ad schedule syncs with dwell time.

  • Profit

    The retailer earns 50% gross revenue of all media sales. We take care or everything!

Nearly every store’s built-in hardware is already in-place & fully operational. Just add In-Shop.Media to your weekly promotions for an immediate jump in revenue. It’s that easy.

For retailers, the bigger you are, the more you earn. Not only from advertising revenue but from a significant uplift in sales.

FMCG advertisers will now have a digitally verifiable media option that can reach shoppers at the time & place where buying decisions are made.

An instant upgrade.

Synced shopper-media platforms for targeted messaging.

Audio directs all customer attention…

We believe in the power of audio. It’s the only media that allows the customer to multitask. In a supermarket this means, “no distractions from the business of shopping”.

Our strategy is to use audio to drive the shopper’s attention directly to our campaign specific shopper-media platforms, which focuses on unique promotion, branding & tactical duties.

We are launching an integrated suite of digital shopper-media platforms for brand focused marketing & tactical campaigns.

These include: audio synced video screens, guided shopper apps, interactive in-store brand influencers, flash-sale overstock liquidation promotions and more.

Most importantly, every platform can be independently attributed through POS verified data analytics, using our secure user dashboard.

…to a full suite of shopper-media platforms.

Influence shoppers where buying decisions are made.

Our goal is simple. 100% reach of every shopper across all retail chain locations.

We built a digital platform with proven tech that does exactly that. And, because it’s fully digital, we can securely interface with select POS metrics and offer accurate data analytics.

To verify network reach, retailers & advertisers have full access to geolocation tracking of all participating locations.

100% customer reach.

Media value based on verified metrics.

The numbers don’t lie. Now, retailers and advertisers don’t have to settle for guesstimates, like footfall and impressions.

In-Shop.Media only uses verified POS transactions as the true window into shopper-media value. It’s the only accurate measure of influenceable shoppers in a retail network.

We have built a daily media revenue calculator to provide a measure of our published media rates and the retailers expected gross revenue share.

Estimate Your Daily Media Revenue

Estimated Daily Media Revenue (AED): 1,000

Note: if you are using this daily media revenue calculator on a mobile device, it may be necessary to enter your retail network’s daily POS transactions and number of advertisers manually.

This is In-Shop.Media’s sole objective. It is something we feel is legitimately missing in retailers selling 3rd party brands. Shoppers may be choosing the store for reasons like price, location, habit or expediency. However, once the customers are in the door, our technique of brand promotion begins. There is no other shopper-media that speaks to open-minded customers the way we do.

Our untraditional approach doesn’t end there. We have thrown out the standard playbook for how things used to work. This includes everything that made brand marketing so expensive. We do everything in-house with our own digital shopper-media platforms, offering a full turn-key solution with no financial barrier to entry. If you are a retailer or FMCG advertiser we invite you to register and get started.

Connect brands to shoppers.

Frequently Asked Questions

  • Shelf strips, end caps, floor stickers, POS displays, sampling stands, printed circulars.

  • 4–6 weeks (minimum).

  • Typically Net 60 (large FMCGs like Unilever, P&G, Nestlé) via distributors or local trade marketing reps.

  • Manual, batch monthly invoicing from retailers or media concessionaires.

  • Rarely enforced unless the brand is extremely delinquent. Often rolled over or deducted from trade terms

  • Little or no data. Billed based on estimated footfall or store count.

  • Weak. Retailers often chase payment manually or deduct it from negotiated annual trade rebates.

  • Traditional in-store media is considered "low accountability" by FMCG finance teams. Invoices often float in the system.