Profile treasure-hunters, deciding in-store combining adventure with cost cutting.
Sell the clientele , not the shelf. These are people that respond to a good promo.
Price + incentives + limited-time = action.
GET 100% REACH
BFL may just be the most valuable media in the UAE.
Every shopper comes in with the treasure-hunting mindset.
Zero waste: all customers hear the message while browsing.
Perfect timing: influence hits during shopping euphoria.
100% DIGITAL
Connect advertisers to your retail network with digital media-tech.
Next generation media-tech platforms.
Start with audio for 100% reach, option for video sync.
Content tailored to national advertisers offering deals: banks, telcos, QSR, travel, apps.
100% FREE
Our MediaTech platforms are free to Brands For Less.
UAE & multi-national brands pay to advertise.
Our media platform scales infinitely to all your locations.
All tech, programming & content done by us.
0% INVESTMENT
You’ve already built the perfect environment…
Our digital media platforms do the rest.
Fully transparent, automated operation.
Seamlessly integrates with your existing screens and in-store experience.
Constant development of innovative media that matches your brand.
50% REVENUE SHARE
More profit from sales uplift, plus new revenue streams.
We split gross revenue 50/50 with Brands For Less.
Fully digital & completely transparent automated operation.
Continuous upgrades with audio & video convergence to grow revenues.
100% READY TO GO
Start today with an in-store trial.
Connects instantly with your existing in-store audio.
Launch a pilot campaign with banks, telcos, QSR, or travel partners.
Fully automated setup: no disruption to store operations.
100% CULTURALLY AWARE
Creating relevant content.
We speak to your customers in their preferred languages.
Music and messaging create a welcoming, premium atmosphere that builds belonging.
We respect religious & cultural traditions with appropriate content, including scheduled call to prayer.
MEDIA VALUE
With Brands For Less, media value is tied only to verified POS transactions — the most accurate measure of real shoppers in your network.
Our CPEC model (Cost per Effective Communication) is calibrated at 25 transactions = 1 AED for off-price retail.
This creates a fair, transparent, and consistent value per ad slot.
The built-in calculator lets you see:
Daily ad price based on total transactions.
Weekly value aligned with retail promo cycles.
50% revenue share for BFL, instantly verified.
Media value based on verified metrics.
CPEC Calculator
Daily ad price (AED/day)
AED —
Formula: transactions ÷ ratio
Weekly ad price (AED/week)
AED —
7-day campaign
Weekly gross revenue
AED —
Per-ad weekly × slots
Weekly retailer share
AED
50% revenue share
FINANCIAL PROJECTIONS
UAE network: 60 stores.
Daily transactions: 60,000.
Campaign duration: 7 days.
Slots per campaign: 12 Advertisers.
Daily ad fee: 2,000.
Gross daily revenue: 24,000.
Gross yearly revenue: 8,736,000.
Gross retailer revenue share: 50%.
Gross retailer revenue: 4,368,000.
Brands For Less operation overview.*
*All valuations in AE Dirham. All financial projections presented are hypothetical and based on limited available data. Gross Maximum Revenue earnings potential based on 365 days @ AED24,000. They do not constitute a guarantee, promise, or legal claim under UAE law.