72% of all buying decisions are made in the store. *
30+ minutes spent touching, comparing & seeking advice. **
40% of purchase decisions are swayed by promos, bundles or financing.***
*McKinsey Retail Insights; Criteo Shopper Survey.**2023.Criteo Consumer Electronics Report, 2023.***Charge After Consumer Finance Survey, 2024; Synchrony Bank Financing Impact Study, 2022.
GET 100% REACH
Customers already coming through the door.
Money in their pockets... ready to shop.
Direct all customers to the products advertisers want them to buy.
Sharaf DG may just be the most valuable media in the UAE.
100% DIGITAL
Connect advertisers to your retail network with digital MediaTech.
Next generation digital platforms.
Start with audio for 100% reach, with option for video sync.
Content tailored to your promotions.
100% FREE
Every media platform is free to retailers.
Designed to support & enhance current promo media formats.
Electronic brands, white goods, telcos & banks pay to advertise.
Our media platform scales infinitely to all your locations.
All tech, programming & content done by us.
0% INVESTMENT
You’ve already built the premium environment…
Our digital media platforms do the rest.
Fully transparent, automated operation.
Seamlessly integrates with your existing screens and in-store experience.
Constant development of innovative media that matches your brand.
50% REVENUE SHARE
We split gross revenue 50/50 with Sharaf DG.
Fully digital & completely transparent automated operation.
Continuous upgrades with audio & video convergence to grow revenues.
More profit from sales uplift, plus new revenue streams.
100% READY TO GO
Start today with an in-store trial.
We connect your existing audio to our platform.
Curate music and produce ads tailored to current inventory promos.
Sync with video screens for proof of ecosystem convergence.
Invite electronics brands, telcos & banks to participate in trial campaigns.
100% CULTURALLY AWARE
We speak to your customers in their preferred languages.
Music and messaging create a welcoming, premium atmosphere that builds belonging.
We respect religious & cultural traditions with appropriate content, including scheduled call to prayer.
Creating relevant content.
MEDIA VALUE
The numbers don’t lie. Now, retailers and advertisers don’t have to settle for guesstimates, like footfall and impressions.
In-Shop.Media only uses verified POS transactions as the true window into shopper-media value. It’s the only accurate measure of influenceable shoppers in a retail network.
So, whatever type of retailer there is, we have we have the MediaTech advertisers have been waiting for.
We have built a daily media revenue calculator to provide a measure of our published media rates and the retailers expected gross revenue share.
Calculate your media value. One dirham buys ten transactions.
CPEC Calculator
Note: if you are using this daily media revenue calculator on a mobile device, it may be necessary to enter your retail network’s daily POS transactions and number of advertisers manually.
FINANCIAL PROJECTIONS
Sharaf DG operation overview.*
Network: 17 stores.
Daily transactions: 13,600.
Campaign duration: 7 days.
Slots per campaign: 12 Advertisers.
Daily ad fee: 1,360.
Gross daily revenue: 16,320.
Gross yearly revenue: 5,956,800.
Gross retailer revenue share: 50%.
Gross retailer revenue: 2,978,400.
*All valuations in AE Dirham. All financial projections presented are hypothetical and based on limited available data. Gross Maximum Revenue earnings potential based on 365 days @ AED16,320. They do not constitute a guarantee, promise, or legal claim under UAE law.